The Furrow - Rooted & Rebooted

Studio: The Furrow
My Role: Idea Sketches, Illustration

Originating from Seth’s idea of ‘an organic and digital fusion,’ the team developed the project into a looping animation that thoughtfully reflects our evolving digital era while encouraging an appreciation for nature.

Achieving this, the illustration maintains a harmonious balance by blending graphical shapes with hand-drawn organic lines, capturing the essence of synthetic yet real nature-like elements.


Creative Process


Credits

Studio
The Furrow

Creative Direction
Seth Eckert

Producer
Janet Tousseau

Illustration
Sofie Lee

Animation
Agris Čaurs

Sound
Mat Stanfield

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