INNORED - Salady Campaign

Client: Salady
Agency: INNORED
My Role: Idea Sketches, Storyboard, Color Studies, Illustration

INNORED commissioned me to create a set of illustrations for Salady 샐러디's video campaign, infused with my distinctive style.

The concept was to challenge the traditional perception of salads by creating visually captivating imagery. I achieved this by combining hand-drawn salad elements with magical geometric shapes, all set against a backdrop of vivid and bright colors.

See more project details on Behance.


Creative Process


Credits

Client
Salady

Agency
INNORED

Production
nvrmnd, WePP

Illustration
Sofie Lee

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