Client: Hermès Studio: Abjad Design My Role: Art Direction, Illustration
Hermès reached out with reference to the music video - 'Nights,' where I had the pleasure collaborating with Mathijs Luijten.
The campaign comprises two distinct animations, each portraying the journey of our protagonist through a surrealistic landscape populated by Hermès products.
I oversaw the art direction - shaping the overall aesthetic and atmosphere of the world. This involved character design, color studies, style exploration, and the creation of fantasy-like key frames.